New in 2024
After a period of relative stability, FIR is ready to amaze. After years of testing and hundreds of km, we are finally ready with the...
The Bike Innovation Gist Focus
The season has begun and with it the FIR wheels have started to turn For this year, in the MTB field, we have decided to...
MTB Wheels: The “Hookless” Profile
In recent years, the MTB sector has undergone several transformations, aimed at improving the way all riders ride their bikes. The evolution has certainly affected...
Wide, the MTB rim gets wider
The new range of FIR wheels has received several changes compared to previous years. The most important change is the one related to the width...
DeanEasy: What is it? How does it work?
What is DeanEasy? The DeanEasy it's a double air chamber system which allows you to have two different pressures inside a single tyre. The first chamber is made up...
