After a period of relative stability, FIR is ready to amaze.
After years of testing and hundreds of km, we are finally ready with the new 2024 wheel range, a completely restructured range in the carbon wheel segment and with big news in the Gravel sector.

For road enthusiasts

In the dynamic world of cycling, the relentless pursuit of superior performance and advanced technology continues to drive the evolution of equipment. Among the crucial elements that influence the performance of a racing bike, wheels play a fundamental role, which is why in 2024 we decided to introduce 3 brand new carbon wheels!

FC Evo 38D

The FC EVO 38D racing wheel by Fir Ruote is an excellence in the panorama of racing bike wheels. Characterized by a 38 mm profile, it offers maximum versatility on the road and high-level performance. The Ratchet technology in the hub guarantees immediate response and efficient power transmission. The straight pull spokes provide structural rigidity, improving energy transmission and overall reactivity, also helping to reduce the overall weight to a remarkable 1350g. Made of high quality carbon, it maintains an aerodynamic profile to optimize speed without compromising stability. Compatibility with tubeless tires allows cyclists to take advantage of the modern characteristics of tubeless racing tires. In short, the FC EVO 38D represents an ideal choice for those looking for quality, high performance and sophisticated design in the world of racing bike wheels.

FC 38D and 50D

Reliability and an excellent quality-price ratio are the added values ​​of these two brand new wheels dedicated to the ROAD world, which differ from each other only in height.

As you can easily guess from the name, the FC 38D has a 38 mm profile while the FC 50D has a 50 mm profile, both with a 21 mm symmetrical internal channel, ideal for 25 to 32 mm coverage.

Made of carbon and equipped with a J-Band hub and spokes, both wheels, front and rear, boast 24 spokes and adopt the Center-Lock disc mount. The rim is designed to support the use of tubeless tires, allowing assembly with the most modern racing tires.

FC 40G

Explore new horizons with FIR's first carbon gravel, a fusion of elegance, lightness and resistance.
The 40mm hookless profile offers the ideal compromise between advanced aerodynamics and precise handling, ensuring comfort and speed whatever terrain you choose to tackle.
The 25mm symmetrical internal channel offers the ability to fit tubeless ready tires up to 45mm to tackle any adventure on or off the road.

The FC 40G is joined by two aluminum models, the F 30G, already in the range since last year, and the new Galaxium Gravel, two reliable wheels perfect both as an upgrade and as replacement wheels in the event of damage.

Galaxium

For years now, the Galaxium family in the FIR catalog has identified a series of economic wheels that make price and reliability their greatest advantage. Specific wheels for each category of use to always have in the shop, to always guarantee a spare wheel to your customers.
From racing to e-bike, the Galaxium range covers all disciplines.